About Business
As of March 7, 2026, Priyaji Jewellers is a reputable jewelry brand based in Mathura, recognized for its commitment to transparency, quality manufacturing, and competitive pricing. They operate with a "purity first" philosophy and provide real-time digital updates for precious metal rates.
Store Profile: Priyaji Jewellers (Krishna Nagar)
FeatureDetailsHead Office100C, Link Rd, opp. DEEP NURSING HOME, Krishna Nagar, Mathura, Uttar Pradesh 281004.LandmarkIn front of Deep Nursing Home (near Dr. Neeti Diagnostic Centre).Contact Number+91 93687 70649 / +91 92598 11757.Business ModelManufacturer, Retailer, and Trader.Core ValuesGuaranteed Purity, Brand Supremacy, and Absolute Transparency.Core Specializations & 2026 Features
- Diverse Gold Segments:
- Unlike some retailers that focus only on 22KT, Priyaji Jewellers provides specialized pricing and inventory for multiple gold purities, including 22KT, 20KT, 18KT, and 14KT. This makes them a versatile choice for both heavy traditional investment and lightweight contemporary fashion.
- Product Portfolio:
- Gold & Silver: Specialized in Necklaces, Bangles, and Rings.
- Live Rates: Their digital platform provides live tracking for Fine Gold (24KT) and Fine Silver (24KT), ensuring customers pay the most accurate market price at the moment of purchase.
- Eternal Product Buyback:
- They offer a robust Lifetime Buyback policy. Customers have the flexibility to either exchange their Priyaji jewelry for a new design or receive a refund based on the current market value of the metal.
- Gold Saving Scheme:
- The brand operates a Saving Scheme designed to help customers plan for significant purchases (like weddings or festivals) by making regular contributions that culminate in a jewelry purchase with added benefits.
Strategic Insight for Shoppers
- Direct Manufacturing Advantage: Because they manufacture the products they sell, Priyaji Jewellers often offers a "magnificent artistry" at more competitive rates compared to showrooms that outsource their designs.
- Detailed Product Inspection: Each item undergoes a "firm quality check" before sale. In 2026, they emphasize digital transparency, where customers can find complete product details, including weight and purity breakdowns, at the bottom of each item's listing.
- Location Accessibility: Situated on Govardhan Marg in Krishna Nagar, the store is easily accessible for residents in the newer parts of the city and those coming from the Govardhan/Deeg side, avoiding the heavier congestion of the Holi Gate interior markets.
- Payment & Banking: They provide clear Bank Details on their platform for secure transfers, in addition to supporting UPI and Credit/Debit cards.
Live Rates (Mathura - March 7, 2026)
- 24KT Fine Gold (10g): ₹1,61,550
- 24KT Fine Silver (10g): ₹2,622
- 22KT Gold (Showroom Rate): ₹1,48,626
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